nEWFOLD DIGITAL
BLUEHOST
Bluehost is Newfold's flagship brand. As copy lead, I'm responsible for maintaining voice and tone—and pushing the brand in new directions.
HOMEPAGE concepts
User testing proved that our visitors want something different from the competition. I created three new concepts to pitch to leadership.
wONDERSUITE CAMPAIGN
This campaign required a deep-dive into features while maintaining good UX. We organized SEO-driven copy behind interactive bento boxes and punchy headlines.
PAID & ORGANIC ADS
Paid media is a big part of our marketing efforts. Below are ads I created to focus on the user, outlining what they'll gain from these Bluehost offerings.
nEWFOLD DIGITAL
NeTWORK SOLUTIONS
Network Solutions is a legacy B2B brand with an extremely loyal base. I've worked alongside stakeholders and creatives over the years to modernize the look and feel.
Homepage redesign
I reimagined this 40+ year-old brand based on market research, determining the layout of the sections and writing all-new copy.
Our research found these customers value data safety, so this copy focuses on both security and the brand's long-running success.
newfold digital MARKMONITOR
Markmonitor is an enterprise brand focused on white-glove service. The brand needed a flashy yet professional redesign, establishing it as an industry leader.
site redesign
I partnered with our global creative team to develop a brand bible, which informed a full design and copy overhaul of the site and its collateral.
